• Designation: Founder
  • Company: Spectra Global

Team Information

  • Country: Singapore

Jayesh Easwaramony is a seasoned advertising, tech startup, and martech professional with over twenty years of experience based in Singapore. Currently, he is the Founder of Spectra Global a tech and data accelerator for media companies, telcos, and marketers to build customer data platforms, growth marketing initiatives, and advertising revenue.  Spectra Global has worked with leading OTT clients like Zee5 and Emtek and the digital investments of Sumitomo Corporation.

 

Prior to this Jayesh was the MD of APAC for InMobi, a Softbank invested early Indian unicorn focused on mobile advertising. He developed the Asia region from scratch scaling revenues and teams multifield, made the region profitable, and drove growth into several markets like Indonesia, South Korea, the Middle East, Australia, and India. He launched new products like the InMobi Exchange, and Trufactor data platform. He struck partnerships with leading apps and telcos for monetization and provided marketing solutions to all the top advertisers ranging from super apps, games, FMCG, devices to name a few. A strong believer in combining creativity and data, he led  InMobi to win over 40 awards for mobile creative and data excellence. He was also a board member of the Mobile Marketing Association for five years.

 

His previous roles include TMT practice head of Frost and Sullivan, Business Development lead for Tata Sky and Star TV, and management consultant to the renowned Tata Group for their media and telecom business.